The AI Prompt
Toolkit.

Act as a business strategist. Given this idea: [IDEA], generate a complete Lean Business Model Canvas covering: customer segments, value propositions, channels, customer relationships, revenue streams, key activities, key resources, key partners, and cost structure. Be specific and tactical, not generic.

You are a senior market analyst. Conduct a teardown of these competitors: [COMPETITORS] in the [INDUSTRY] space. Cover: positioning, pricing model, target audience, content strategy, weaknesses, gaps. Then propose 3 differentiation angles I can own.

Act as a pricing strategist. My product: [PRODUCT]. My audience: [AUDIENCE]. Design a 3-tier pricing model (Starter, Pro, Premium) with: positioning hook, included features, psychological price points, and the strategic reason behind each tier.

Act as a senior content strategist. Build a 30-day content calendar for [BUSINESS] on [PLATFORM]. Include: hook, format, content pillar, CTA, and posting day. Mix educational, story-driven, social-proof and promotional posts using the 4-1-1 rule.

You are a viral content writer. Topic: [TOPIC]. Audience: [AUDIENCE]. Generate 10 scroll-stopping hooks under 12 words each, using curiosity gaps, contrarian takes, strong claims, and pattern interrupts. No clickbait.

Act as an Instagram strategist. Create a 10-slide carousel on [TOPIC] for [AUDIENCE]. Slide 1: hook. Slides 2-9: insights with one big idea each. Slide 10: CTA. Write the text for each slide and the caption.

Write a value-first newsletter for [AUDIENCE] about [TOPIC]. Structure: punchy subject line (under 40 chars), curiosity-driven preview, 1 personal story, 1 insight, 1 actionable takeaway, 1 soft CTA to [OFFER]. Conversational tone.

You are a top B2B SDR. Write a 4-message cold DM sequence to [PROSPECT TYPE] for [OFFER]. Message 1: personalised opener. Message 2: insight or value drop. Message 3: soft pitch. Message 4: breakup. Under 60 words each.

Act as a sales coach. My offer: [OFFER]. Objection: [OBJECTION]. Give me 3 different ways to handle this: (1) empathy-led, (2) reframe, (3) social proof. Each under 50 words.

Generate a client proposal for [SERVICE] for [CLIENT]. Include: problem framing, proposed solution, scope of work, timeline, deliverables, investment, why us, next steps. Use confident, premium language.

Act as my chief of staff. Here's everything on my plate: [TASKS / GOALS]. Apply the Eisenhower Matrix + 80/20 rule. Output: top 3 priorities this week, what to delegate, what to drop, and a focused daily schedule.

Summarise this transcript: [TRANSCRIPT]. Output: TL;DR (3 lines), key decisions, action items (with owners), open questions, risks.

Convert this process into a Standard Operating Procedure: [PROCESS]. Include: purpose, scope, roles, step-by-step instructions, tools required, success criteria, troubleshooting.

Write landing page copy for [PRODUCT] targeting [AUDIENCE]. Sections: hero headline + subhead + CTA, 3 benefit-driven feature blocks, social proof, objections + answers, FAQ (6), final CTA. Use the PAS framework and benefit-first language.

Act as a UX strategist. Plan the website structure for [BUSINESS]. Output: sitemap, page-by-page goals, section blocks per page, CTAs, and the conversion path from landing to purchase.

Write an About page for [BUSINESS / FOUNDER]. Use the StoryBrand framework. Hook, the problem we saw, our origin, our values, our promise, our process, social proof, CTA. Premium and human tone.

Research the [INDUSTRY] in [REGION]. Cover: market size, key players, customer pain points, pricing benchmarks, distribution channels, regulatory landscape, trends, opportunities, and 3 underserved niches.

Build 3 detailed customer personas for [PRODUCT]. Each persona: name, age, role, daily life, goals, pains, objections, where they hang out online, what content they consume, what triggers them to buy.

Act as a senior CX manager. The customer wrote: [MESSAGE]. Write a calm, empathetic reply that acknowledges feelings, owns the issue, proposes a clear fix, and offers a small goodwill gesture. Premium brand voice.

Generate 15 FAQs for [PRODUCT/SERVICE] grouped by: pricing, delivery, returns, technical, account. Write clear, friendly, scannable answers under 60 words each.

Write a personal bio for [NAME], a [ROLE] who helps [AUDIENCE] achieve [OUTCOME]. Three versions: 1-line tagline, 3-line social bio, 100-word professional bio. Confident, specific, human.

Write a LinkedIn post for [NAME], a [ROLE]. Topic: [TOPIC]. Structure: 1-line scroll-stopper hook, contrarian or insight-led story, 3 lessons, soft CTA. Short lines. White space. No emojis abuse.

Write a pitch to be a guest on [PODCAST/STAGE]. Open with why I love their work, propose 3 episode angles tailored to their audience, share my credibility in 2 lines, low-friction CTA.